SUPER CMO / MARKETING LEGENDARY

Marketing leadership withunreasonable leverage.

One senior operating layer across performance, SEO/GEO, content, social and creative.

Marketing Legendary sets the direction, connects evidence to decisions and manages the system. Your makers and specialist partners produce the work.

From ₹3L / month40–80 senior hoursThree clear scopes
SUPER CMO / CONTROL ROOMILLUSTRATIVE DATA
THIS WEEK / COMMERCIAL PRIORITY

Protect efficient growth while creative resets.

87% evidence complete
BLENDED CAC₹1,842−12.4%
QUALIFIED PIPELINE₹3.8Cr+18.2%
SHARE OF ANSWER31%+6 pts
SPEND → PIPELINE12 WEEKS
DECISION QUEUEPRIORITY

Shift 14% from PMax to SearchTODAY

Approve category-page briefWED

Retire creative route 03FRI

ONE OPERATING BRAIN / specialist depth when the work needs it

THE ROLE

Not another pair of hands.A better operating system.

A channel can be individually busy while marketing as a whole remains directionless. Super CMO creates one decision cadence across every function.

5connected functions
1senior decision cadence
0bundled production promises

THE SPECIALIST BENCH

Five systems.One senior point of view.

Super CMO directs the system. Your internal team or separately engaged specialists execute it.

01

Performance

Make the auction answer to commercial reality.

Budget direction, channel roles, measurement standards, experimentation and partner review.

Google AdsMetaAnalytics
SPECIALIST REFERENCE / Ads Legendary
02

SEO / GEO

Be found in search. Be cited in answers.

Technical priorities, search demand, answer-engine visibility, authority signals and roadmap review.

GoogleSemrushPerplexity
SPECIALIST REFERENCE / SEO Legendary
03

Content

Turn expertise into a system the market can repeat.

Editorial priorities, briefs, distribution logic, quality standards and performance review.

NotionHubSpotYouTube
SPECIALIST REFERENCE / Content Legendary
05

Creative

Replace subjective rounds with a decision system.

Creative direction, campaign architecture, briefs, review standards and a test queue.

Figma
SPECIALIST REFERENCE / Relevant design and video partners

THE 40-HOUR OPERATING MODEL

Forty hours is not “one day a week.” It is a designed operating month.

The mix changes by business need and period. This view explains capacity, not a rigid timesheet promise.

Strategy and priorities8h

Function and partner direction14h

Analytics and budget8h

Leadership cadence6h

Briefs and documentation4h

Illustrative allocation for the ₹3L / 40-hour model.
SUPER CMO / RECURRING LOOP40H MODEL
01
Read the evidence.

Reconcile platform data with CRM, finance, sales and market signals.

02
Make the decisions.

Turn evidence into priorities, budgets, standards and trade-offs.

03
Direct the makers.

Give internal teams and specialists clear roles and briefs.

04
Review what shipped.

Scale, repair, stop or investigate—then document why.

THREE LEVELS OF SENIORITY

Choose the seniority the business can actually use.

Every model manages the same five functions. The difference is complexity, executive access and strategic surface area.

Super CMO · Growth

₹3L/ month
plus applicable GST
40 senior hours

Startups, SMBs and teams through Series A

A disciplined senior layer for a focused business with execution capacity already in place.

LEADERSHIP SURFACE2× Senior Marketing Manager interfaces

  • One brand and one primary geography
  • Up to four active workstreams
  • Performance, SEO/GEO, content, social and creative direction
  • Monthly plan, weekly decision cadence and scorecard
  • Up to two execution partners and five stakeholders
  • Budget recommendations, briefs and senior review

BoundaryNo corporate brand platform, rebrand, founder thought leadership or company strategy.

Discuss this model

Acting CMO

₹8L/ month
plus applicable GST
80 senior hours

Large-scale, multi-market and transformation mandates

An executive marketing seat for periods when the stakes, surface area and organisational change are real.

LEADERSHIP SURFACEActing CMO + Brand Director + Growth Director interfaces

  • Executive and board-facing marketing cadence
  • Corporate and portfolio brand strategy
  • Category narrative and founder thought leadership
  • Market-entry, reputation and transformation programmes
  • Organisation design, senior hiring and CMO succession
  • Company-strategy contribution through market and customer evidence

BoundaryFinal authority remains with the client across budgets, hiring, product, pricing, sales and company decisions.

Discuss this model

Leadership surface describes the senior interfaces and coordination span available to the mandate. It is not a claim of literal FTE equivalence or a substitute for the client’s execution team.

WHY IT CREATES LEVERAGE

The impact comes from the decisions between the channels.

One commercial narrative

Budgets, search demand, editorial choices, social programming and creative routes refer to the same business priority.

Senior review before spend

Weak briefs and contradictory channel plans are corrected before money and production time are committed.

A visible decision trail

Scorecards, briefs, budget logic and learning remain accessible to the client team.

Specialists stay specialised

Each maker works in its strongest craft while one senior layer connects the work.

MANAGEMENT, NOT PRODUCTION

We direct the work. Your makers make it.

No hidden production bundle. Execution stays with your internal team or separately engaged specialists.

Included in the retainer

Marketing strategy and prioritisation

Function roadmaps

Budget and channel recommendations

Briefs and quality standards

Partner, team and review cadence

Measurement design and executive scorecards

Analysis, documentation and decision logs

Contracted separately or supplied by the client

Design production

Copy production at scale

Video shoots, editing and motion production

Media spend

Development and technical implementation

SEO and content production capacity

Creators, talent, events, software and third-party costs

THE WORKING INTERFACE

Every meeting should leave behind a sharper system.

Dashboards, briefs, budget logic, decisions and learning stay visible to the client team. Tools can include GA4, HubSpot, Search Console, Meta, LinkedIn, Semrush, Notion and Figma; no stack is required.

GA4HubSpotSearch ConsoleMetaLinkedInSemrushNotionFigma
SAMPLE / CAMPAIGN BRIEF

Q4 demand campaign

SAMPLE / BUDGET DECISION LOG

Where the next ₹10L goes

ILLUSTRATIVE EXECUTIVE SCORECARD / WEEK 07ON TRACK

Three numbers. Four decisions.

PIPELINE₹3.8Cr

CAC₹1,842

ANSWER SHARE31%

01Reallocate search budget

02Approve two new creative routes

03Repair non-brand landing path

04Hold founder narrative until Q1

COMMERCIAL TERMS

Senior capacity, clearly bounded.

01

Initial term

Three months; six months recommended for Acting CMO.

02

Billing

Monthly in advance, plus applicable GST.

03

Capacity

Hours include meetings, preparation, analysis, reviews, documents and asynchronous direction.

04

Notice

30 days; unused hours do not roll over; additional capacity requires written approval.

05

Targets

Developed jointly after a baseline; forecasts guide decisions and outcomes are not guaranteed.

06

Client authority

Final authority remains with the client across budgets, hiring, product, pricing, sales and execution.

SUPER CMO

Give marketing the seniority its spend already assumes.

Start with the stage, the team already in place and the decisions that keep slipping. We will recommend the smallest serious model.

Book a fit call