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B2B
B2B pipeline.Not just leads.
Long sales cycles, multi-threaded buying, and account-based growth. We build pipeline that closes — not vanity MQLs.
KPIs we optimize to
₹2,400
Avg CPL
38%
MQL → SQL
₹14L
Avg deal
Channel mix
How we allocate for B2B.
LinkedIn40%
Outbound Email25%
Google + Intent20%
Content + Events15%
The stack we run
ApolloClaySmartleadHubSpotLinkedIn Sales Nav
Case sketch
B2B Logistics SaaS
47 SQLs / month
Built ABM motion across LinkedIn + outbound + content with full pipeline attribution.
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