Work

The work speaks in metrics — and methodology.

Real accounts. Real timelines. Real quotes from the operators we work with.

Trusted by growth-stage and enterprise brands
NORTHWIND
LUMEN
FORGE / CO
HALCYON
MERIDIAN
VANTAGE
KEPLER
ATLAS
Case files

Results, with the story attached.

Real accounts. Real timelines. Real quotes from real operators. Numbers backed by the work that produced them.

HALCYON
D2C Skincare
Halcyon Skincare

From ₹3L to ₹25L/mo spend — without ROAS collapse.

BeforeAfter
8.9x
Blended ROAS

We rebuilt the ASC structure, shipped 40 creatives/month, and integrated CAPI + Triple Whale. ROAS held as we scaled spend 8x.

Wk 0
Audit + CAPI fix
Wk 4
ASC live
Wk 12
5x ROAS
Wk 24
8.9x at scale
"The first agency where the senior people on the pitch are the same people inside our ad accounts every day."
Ananya R. · Founder, Halcyon Skincare
SaaS Brand
Sponsored · Targeting CMOs
NORTHWIND
B2B SaaS
Northwind HR

₹2.1Cr in qualified pipeline in 6 months.

BeforeAfter
₹2.1Cr
Pipeline generated

Tier-1 ABM across LinkedIn + Google brand defense + outbound, instrumented end-to-end in HubSpot. 38% MQL→SQL conversion.

Wk 0
ICP + account list
Wk 6
First MQLs
Wk 14
47 SQLs/mo
Wk 24
₹2.1Cr pipeline
"We finally have a marketing function that talks pipeline, not impressions."
Daniel K. · VP Marketing, Northwind HR
VANTAGE
Fintech
Vantage Lending

67% lower CPA. 3x funded accounts.

BeforeAfter
-67%
Cost per funded

Restructured Google + Meta around the funded-account event, not click. Cohort-based bidding cut waste at the top, lifted approval at the bottom.

Wk 0
Funnel rebuild
Wk 4
Cohort bidding
Wk 10
-42% CPA
Wk 20
-67% CPA
"The ROAS column finally maps to the only metric our board cares about — funded loans."
Rohan M. · Head of Growth, Vantage
Adbrand.com
8.9x ROAS — D2C Skincare
LUMEN
EdTech
Lumen Learning

3.4x enrollments at the same CAC.

BeforeAfter
3.4x
Paid enrollments

Optimized to pay event (not lead), restructured creative ops around 3 enrollment cohorts, scaled YouTube + Meta together.

Wk 0
Pay-event tracking
Wk 6
Cohort creative
Wk 12
2x enrollments
Wk 24
3.4x enrollments
"Our cost per enrollment held flat while volume tripled. That has never happened before."
Priya S. · CMO, Lumen Learning

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